Most performance problems trace back to just three things.

Strategy. Structure. People.

Trail with rocks and wooden steps leading towards a snow-capped mountain, with a sign that reads "Allez Vista" in the foreground.

What We Do and How We Do It

We are not a consulting firm that drops a strategy deck and moves on.

Every engagement is hands-on, collaborative, and built around measurable results.

We work with you until your team can run without us, and that is exactly how we judge success.

  • Over time, the work we did together moved from reactive problem-solving to building something more durable: a leadership culture grounded in accountability, a cleaner operating rhythm, and a team that trusted each other to do the work. The business results followed - and they've held. I'm a more intentional leader because of Nick. That's not something I say lightly, and it's not something that happens without the right partnership.

    — Robert Lovell, President & General Manager, Ascend Transportation

  • “Nick is one of the best leaders I have worked with in transportation. He understands the business from every angle - operations, technology, people, driver recruiting, compliance, and customer impact. His knowledge of driver recruiting and Human Resources is exceptional, but what makes Nick stand out is his ability to connect people strategy directly to business results."

    — Todd Bates, Vice President, Mississippi Trucking AssociationFormer Customer

  • "Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to othersHe has a rare ability to listen carefully, identify business and people risks quickly, and help leaders work through practical solutions that support customers, employees, and operating results. He does not bring theory for theory's sake; he brings structure, clarity, and action."

    — Robert Bulick, President & General Manager, Dedicated Transportation Solutions

  • "As CEO, I needed a people leader who thought like an operator, could sit at the table as a true strategic partner, and wasn't afraid to challenge my thinking. Nick was exactly that. He understood that workforce architecture is a growth lever, not a cost center, and we were consistently aligned on outcomes over process. The best CHROs make the whole executive team better. Nick did that at Ascend. He's a change agent with a genuine command of how to lead through complexity, and a thoughtful voice on where the future of work is heading."

    — Michael McLary

A close-up view of a kitchen countertop with a kitchen knife resting on a piece of meat, with a spoon nearby and a blurred background of kitchen utensils and ingredients.

Forward Momentum System

Three pillars.
Twelve systems.
One page.

A clear path to forward momentum:

  • Twelve systems on one page to show where you are winning and where the gaps are.

  • Most performance problems trace back to one of three things:

  • Strategy. Structure. People.

  • The Forward Momentum Framework organizes the twelve systems that drive business results.

  • Start with a Free 10 Minute Assessment.

  • Followed by a call to discuss your pain points.

  • Then we can map a path forward and help you implement the solutions that matter most to achieving your desired results.

Screenshot of a webpage titled 'Strategy. Structure. People.' explaining a system of twelve business systems on one page, with sections describing what you'll get, how it works, and what you'll see at the end. The webpage includes icons showing the number of systems, questions, and minutes needed.
A webpage outlining a three-step process with headings: Assess, Identify, Build, each with descriptions and numbered icons 01, 02, 03.
Close-up of a sewing needle threaded with red thread, with a blurred background of fabric.

The Recruiting & Retention Assessment

Every successful trip starts with a good plan.

What We Look At:

  • Ten Checkpoints.

  • One hundred and thirty questions.

  • Every part of the recruiting and retention system is scored against what good looks like.

  • Every checkpoint is rated Red, Yellow, or Green.

  • Your leadership team sees the same scoreboard at the same time.

  • No interpretation, no debate over what is real and what is opinion.

  • You walk away with a 30-day action plan tied to the broken work.

  • Each action has an owner, a due date, and a measurable outcome.

We can help you build the systems behind the actions, or hand the plan to your team to execute.

Logo with mountains, trees, and trail icon, reading 'Trailhead Results,' and text about recruiting and retention system assessment with buttons for starting a new review or loading a sample.
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Let’s Work Together

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 24 hours.